Social media giants, including Facebook, YouTube, and Twitter, have joined the live streaming bandwagon. Why? Because users are rapidly digesting their content and, more importantly, they want to keep the user on their platform for as long as they possibly can.
Today’s blog will focus on the why, what, and who of live streaming and how meeting planners can integrate these tools into their next event.
According to HubSpot and Wyzowl:
By De-de Mulligan
In the race to integrate Artificial Intelligence (AI) into every social platform, the intent is for every user to have a personalized experience. It's vital to businesses as they strive to measure the impact social media has on their objectives. These platforms are also using facial recognition to tie everything together.
This blog will specifically explore how the big three are using AI and the w…
Social media and business – are they a match made in heaven or not worth the effort? While many companies have already recognized the benefits of embracing social platforms in their marketing mix, there remain others that still aren’t so sure.
That’s why we’ve launched a mini blog series where we’re taking a close look at various social media channels – to help you decide if social media should be part of your marketing plan and which platforms might best suit your needs.
T…
Today’s post takes a look at Instagram, offering helpful statistics, its pros and cons as a platform, and a few best practices to help you decide if it’s a platform your business should consider. (Check out other blog posts where we have considered Facebook for business marketing, plus Twitter, LinkedIn, YouTube, and Pinterest.)
Instagram has 1 billion active users globally, 500 million of which use Instagram daily – the U.S. figure is…