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Blog posts : "content marketing"

Demystifying Digital Marketing: How It Works and Why It Matters

In the ever-evolving business world, digital marketing has become an essential component of an organization. As more people continue to rely on the internet for their daily needs, businesses have recognized the importance of reaching customers online. But how exactly does digital marketing work, and why is it so crucial? In this blog post, we'll delve into the inner workings of digital marketing and explore its significance for businesses of all sizes.

What is Digital Marketing?

Di…

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How to Create a Budget for Content Marketing

Marketing is an essential element of business success. Whether your business is small or medium in size, you must get the word out about who you are and what you do. As the U.S Small Business Administration (SBA) says, “marketing typically drives revenue rather than the reverse in most successful businesses.”

But how much should you be spending on marketing endeavors and how should this budget be allocated? There are many ways to go about this, which may explain why the range that co…

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2 Blog Posts