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Blog posts : "social media marketing"

Promoting Your Event with Social Media

From conferences to product launches and everything in between, event planning professionals are finding ways to organize, plan, and promote their events with the help of social media.

Facebook

There are two tools to promote an event here. 

The Facebook Events page allows you to create an event, invite your Facebook friends, and share it on your company's page. Your event can be private, public, just for your friends, or a Facebook Group. Also, if the event is online, you can use F…

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Sink Your Teeth Into These 5 Social Media Best Practices

By De-de Mulligan 

 

Believe it or not, social media channels are now entering their mature stage. Facebook, LinkedIn, and Twitter are having decade anniversaries this year.

Every day, my team evaluates social media channels that our clients and prospects have in place. We regularly see either under- or overposting, not writing or sharing content relative to their audience, or varying company tones depending on who is writing the post.

As you enter the half-way mark of 2019, pe…

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Twitter: Still Relevant for Business Marketing?

Social media and business – are they a match made in heaven or not worth the effort? While many companies have already recognized the benefits of embracing social platforms in their marketing mix, there remain others that still aren’t so sure.

That’s why we’ve launched a mini blog series where we’re taking a close look at various social media channels – to help you decide if social media should be part of your marketing plan and which platforms might best suit your needs.

T…

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Should My Business Use Instagram for Marketing?

 

Today’s post takes a look at Instagram, offering helpful statistics, its pros and cons as a platform, and a few best practices to help you decide if it’s a platform your business should consider. (Check out other blog posts where we have considered Facebook for business marketing, plus  Twitter, LinkedInYouTube, and Pinterest.)

Instagram Statistics to Consider

Instagram has 1 billion active users globally, 500 million of which use Instagram daily –  the U.S. figure is…

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4 Blog Posts