Small Businesses Compete with These Tactics
By De-de Mulligan
As a small business leader, myself, sometimes I wonder if it makes any sense to invest time in local search tactics. After all, can the best optimization plan lead to more website traffic, more leads, and more local pull?
The short answer is, heck, yes!
The long answer is it requires a plan, a chunk of time, and the willingness to keep up to date on changes Google, Bing, and Yahoo may make wheneve…