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Blog posts : "owned media"

What is owned, paid, and earned media?

by De-de Mulligan

Digital Marketing Excels With These Three

When it comes to finalizing your search strategy, our clients often lean on owned channels to pave the lead generation way. However, it has been my experience if you want to move the proverbial search needle a cohesive strategy that encompasses all three is your best bet to drive more individuals to your website, grow your followers, and establish your industry authority.

Learn more about each term, why it’s essential, and …

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