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Blog posts : "metrics"

6 Most Common Marketing Mistakes

mistakes, marketing mistakes, mulligan management group

By De-de Mulligan

You have your budget set and allocations identified. You are ready to get after digital marketing. However, without proper planning and measurement of your efforts, much of your dollars and actions may be wasted.

Here are …

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Measure Your Digital Marketing ROI with These Four Tips

You and your team (agency, interns, and employees) spent the last year growing your fan base, increasing engagement, and driving brand awareness.  While the efforts went well, in the end, you have a nagging feeling that you forgot something. It m…

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2 Blog Posts