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Blog posts : "cvent hospitality"

Hoteliers: Give Your Groups a Good Night’s Sleep

January 16, 2016

sleep, Mulligan Management Group, Cvent, hotels

Last summer I stayed in a name-brand hotel in mid-town Manhattan for business. It was a relatively new venue and I wanted to give it a try. Plus it had great online customer reviews. Everything went well and I was prepared to give this hotel a big thumbs up until my last night of stay. This is h…

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5 Ways to Enhance Your RFP responses

November 1, 2015

Every hospitality marketing representative answers Request For Proposals (RFP) and is very familiar with the way to respond. Even though "dates and rates" are still part of the focus, it isn't the total package. Think of your RFP response as a way to tell your destination's story. Yes, it will t…

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Hoteliers: Give Your Groups a Good Night’s Sleep

April 17, 2015

This summer I stayed in a name-brand hotel in mid-town Manhattan for business. It was a relatively new venue and I wanted to give it a try. Plus it had great online customer reviews. Everything went well and I was prepared to give this hotel a big thumbs up until my last night of stay. This is h…

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The Ins and Outs of Facebook's Edgerank: How to Get Your Business Noticed

April 8, 2015

With the number of Facebook users at over 1 billion and with 79% of all organizations having a Facebook Fan page, it’s understandable that every hospitality marketing organization is clamoring to get noticed on Facebook.

The way you get noticed is through an algorithm Facebook derived calle…

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Hospitality Marketing Concepts + Social Media = ROI? Maybe Yes, Maybe No

April 5, 2015

As a self-proclaimed social media consultant and expert, I am constantly amazed at the misunderstanding of social media in the C-Suite world. These highly intelligent, and might I add highly paid individuals, seem to be looking at social media through one prism equation:

(Time + Money) x Soci…

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CVBs and DMOs: A 5-Point Checklist to Market Your Destination

March 29, 2015

Group organizers and meeting planners are reliant on your CVB and DMO staff to sell them on all the things your city and region have to offer. Besides the convention space and guest rooms, what else do you need to do for marketing  CVBs online? The answer is: plenty!

Here is a step-by-st…

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How Large Hotels can Bring Boutiqueness to Their Brand

March 20, 2015

 

If you have traveled as much as I have, you have stayed in all type of venues - from bed and breakfasts to hotel chains with hundreds of rooms. While each niche has its own benefits, it is fair to say that boutique hotels usually bring a sense of charm and personal touch to the guest experien…

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7 Blog Posts